The purpose of judging products is very simple. No one has the
time to personally judge all the products in the foodservice and
consumer arenas. It is indeed a vast marketplace, constantly
flooded with products ranging from inferior to superior. Not only
is it useful to evaluate these products for taste, but we also feel
proud to endorse superior products which deserve recognition.


'The Methodology of Evaluating Food & Beverage Products'
by Jesse Sartain, Master of Taste and Chef du Jury